PHASE 1: RECRUITMENT
After discussing your campaign goals (including segmentation of athletes by sport, gender, location, follower size, etc...), we spend up to 3 days recruiting athletes to be considered for your campaign. We reach out directly to our 5,000+ members as well as a greater audience of 70,000 additional D1 collegiate athletes. We recruit through a combination of SMS, Email and Postgame App notifications.
PHASE 2: SELECTION
After recruitment has completed, we provide the brand with an extensive list of the athletes who have opted-in for consideration. The list is sorted by athlete value - determined in part by our own calculations and past history of having worked with the athlete(s).
During this phase we offer suggestions in order to help maximize the brands' budget.
PHASE 3: NEGOTIATION
After selections have been made, Postgame begins negotiating with each athlete and/or their agent. Our experience of working with thousands of college athletes gives us a strong sense of their worth - allowing us to expedite the process with a fair offer - and one that makes the best use of the brands budget.
PHASE 4: CONTRACT
After the offer has been accepted by the athlete, we generate a custom contract between us and the athlete that includes campaign expectations, payment, content rights, and more.
Each college expects the athlete to submit a contract to their respective compliance office prior to participating in a campaign and receiving payment.
Athletes - Download the App!
View our Instagram Tagged feed to view thousands of examples of UGC content by college athletes! Don't forget to also visit our main feed for elevated content examples
POSTGAME APP
The Postgame App is the centerpiece to the entire Postgame ecosystem. for college athletes. Downloading the app is the first step in getting you in front of our brand partners and other opportunities.
The Postgame App also serves as a 'wallet' for any rewards you may earn, manages affiliate tracking links, ranks you among your peers based on NIL Value, and helps you manage your NIL contracts for compliance.
Join thousands of college athletes already using the Postgame App!
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Get notified of opportunities
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Opt-In to campaigns
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Get paid in Cash
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Get free product
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Earn Fair Market Value
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Receive NIL Coin rewards
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Mint your NFT on NFT Locker
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Compare your social influence
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Be NCAA compliant
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And more...