LSU Transfer Jayce Brown Collaborates with Crocs in the Latest Postgame Campaign

LSU wide receiver Jayce Brown teams up with Crocs for a new NIL campaign highlighting the intersection of on-field explosiveness and off-field comfort. A dynamic playmaker and recent transfer to LSU to play under head coach Lane Kiffin, Brown brings proven production and big-play ability to Baton Rouge as he prepares for the next chapter of his college career.

Leaning into Brown’s reputation as a hard-working, versatile athlete with a flair for making plays, the partnership positions Crocs as the go-to “recovery mode” footwear for players navigating the physical demands of SEC football.

The collaboration was facilitated by Postgame, the NIL agency connecting iconic brands with college sports’ most marketable athletes. Postgame led the campaign end to end, from athlete alignment and contract execution to the creation of social-first content designed to resonate with LSU’s passionate fanbase and a national college football audience.