2026 NFL Draft Prospect Eli Stowers Gifts Vanderbilt Teammates Crocs in Postgame Activation

Vanderbilt’s star tight end, Eli Stowers, has partnered with Crocs to highlight the ultimate footwear for collegiate athletes. Stowers, an All-American and the 2025 winner of both the John Mackey Award and the William V. Campbell Trophy, recently made waves by gifting his entire tight end room fresh pairs of Crocs to emphasize comfort during the grueling SEC season.

As he prepares for the 2026 NFL Draft following a historic 10-win season with the Commodores, this collaboration showcases the personality and leadership that have made him one of the most marketable faces in college sports.

This campaign is part of a long-standing partnership between Crocs and Postgame, the agency that pioneered large-scale NIL gifting and elevated content for the brand. By identifying high-impact athletes like Stowers, Postgame manages the entire execution of the collaboration, ranging from initial athlete sourcing and contract negotiations to the production of elevated social content that resonates with their target audience.

Highlighting a true family of champions, Postgame also facilitated a partnership between Hydro Flask and Eli’s sister, Kyndal Stowers. The collaboration took place during Texas A&M Volleyball’s dominant postseason run, culminating in a National Championship victory in Kansas City.