Kansas Forward Flory Bidunga Partners with CVS to Stay Healthy During Flu Season

Kansas Jayhawks forward Flory Bidunga teamed up with CVS in a meaningful NIL campaign powered by Postgame - encouraging college athletes and fans alike to get their flu shot from CVS this season. A standout big man for Kansas who starred as a McDonald’s All‑American and has emerged as a key contributor in the front court for the Jayhawks. Bidunga is using his platform to highlight the importance of preventative care not just for performance, but also for family well‑being.

Motivated by a desire to stay healthy for the grind of Big 12 basketball and to help protect his baby sister from getting sick, Bidunga shared his own flu shot experience at CVS as part of the campaign, positioning vaccinations as an essential tool for athletes balancing competition, travel, and family life.

The collaboration was facilitated by Postgame, the NIL agency connecting trusted brands with college sports’ most influential athletes. Postgame oversaw everything from athlete selection and contract negotiation to the production of social content designed to resonate with Kansas fans and promote public health awareness across broader audiences.