Freshman Quarterback Bryce Underwood teams with Hollister and Postgame to showcase the Michigan Campus Collection

University of Michigan quarterback, Bryce Underwood, steps out to showcase Hollister’s most recent back to campus drop featuring Michigan apparel. This star-studded collaboration came together through the NIL sports marketing agency, Postgame, and it’s not the first time this trio has teamed up. Postgame previously helped Hollister make National Signing Day history, becoming the first brand to partner with the nation’s top two recruits as Bryce Underwood and Tavien St. Clair announced their commitments wearing Hollister’s Ohio State and Michigan collegiate apparel. Now leading the Wolverines 6-2 this season, Bryce continues to make big moves in his first year, and we’re excited to keep building on his partnership with Hollister.

To learn more about promoting your brand through college athletes with Postgame, contact us at info@pstgm.com