Postgame CEO Bill Jula Named to Silver Waves Media’s 2026 100 Most Influential People in the NIL Space

SARASOTA, Fla. - Bill Jula, CEO and Co-Founder of Postgame, has been named to Silver Waves Media’s 2026 100 Most Influential People in the NIL Space, recognizing leaders who have made a significant impact on the rapidly evolving name, image and likeness industry. Jula’s inclusion recognizes his role in building Postgame into a full-service sports marketing agency connecting national brands with college athletes through NIL and influencer marketing campaigns at scale.

Silver Waves Media selected its 2026 honorees following months of research by its committee, recognizing a diverse group of executives, athletes and thought leaders who have helped shape collegiate sports, athlete endorsements and the broader NIL landscape. Joining Jula on this year’s list are some of the most prominent figures across college athletics and business, including NCAA President Charlie Baker, SEC Commissioner Greg Sankey, CAA Football Co-Head Jimmy Sexton, Duke Men’s Basketball Head Coach Jon Scheyer, LSU Football Head Coach Lane Kiffin, St. John’s Men’s Basketball Head Coach Rick Pitino and entrepreneur and investor Mark Cuban.

Jula helped position Postgame for the NIL era before college athletes gained widespread NIL rights in 2021, building a platform designed to connect athletes with paid brand opportunities. Since then, Postgame has worked with more than 60,000 student-athletes and 100 brands, managing large-scale campaigns for companies including adidas, CVS, Raising Cane’s, Crocs and Hollister. Before launching Postgame, Jula built multiple technology companies, including Opportunity, an online professional network that grew to more than two million members before being sold in 2018. He earned his bachelor’s degree from the University of Florida and a master’s degree from the University of Kentucky.

“Appreciate Silver Waves for recognizing me - it’s a reflection of my team at Postgame and the work we’ve put in to help build this industry from the early days of NIL,” said Bill Jula, CEO and Co-Founder of Postgame. “We believed early on in the opportunity NIL could create for college athletes and brands, and it’s been incredible to see how far the space has come. We’re proud of what we’ve built at Postgame and even more excited about where the industry is headed.”