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Ruffles

Campaign Instructions

 

IMPORTANT:

  • Use only Copyright-Free Music (e.g. No Drake, Taylor Swift, etc). 

  • No School Logos (Unless promoting an officially licensed brand product)

  • Do Not Film on Campus or include any identifiable school landmarks (e.g. buildings, stadiums, arenas, etc).  If you have questions, Check with your compliance team.

Congratulations on being selected for the Ruffles Summer Campaign with Postgame! 


Your content (3+ photos and 1 video) MUST be submitted to the upload form BEFORE July 15th. You will be creating content ONLY and will NOT post to your channels.  The Brand will post your content on their channels only. 


 Please send any questions to Shelby@pstgm.com.

***IMPORTANT***
Before proceeding to the campaign instructions below - YOU MUST first sign the Athlete Agreement / Contract. This contract outlines the agreement between you and Postgame - specific to this campaign - including deliverables, timelines and more. Click the button below to provide us with a digital signature.

Campaign Instructions


*DO NOT include your school logo or Postgame clothing in your content*

  • Purchase Ruffles SINGLE serve bag (not grocery store or party siza) 

  • 1 (One) :30 - :45 video 

  • 3-5 (Three - Five) High quality photos

Brand Specific Do's and Don'ts: 

The Ruffles team is looking for candid photos and video that give off a 'Big City' feel.

  • DO NOT buy/feature any bags with NBA athletes on the packaging

  • DO NOT buy/feature any bags with promotional logos on them.

  • DO NOT use any Flamin' Hot BBQ flavors

  • DO NOT pose for the camera

  • Do focus on the bag

  • Do cover ALL tattoos in your photos and video

  • Do use copyright free music for your video

  • DO NOT wear clothing with ANY logos visible including, nike, adidas, or postgame logos

  • Do feature content in urban settings if posssible

Upload all content by July 15, 2024.


Brand Examples of GREAT content: 

*** FTC Guidelines ***

MATERIAL DISCLOSURES AND COMPLIANCE WITH FTC GUIDELINES. When publishing posts/statuses about Postgame products or services and the Brand’s products or services, you must clearly disclose your “material connection” with Postgame and the Brand, including the fact that you are being provided with certain experiences and/or being paid. The above disclosure should be clear and prominent and made in close proximity to any statements that you make about Postgame and/or the Brand and it's products or services. This disclosure is required regardless of any space limitations of the medium (e.g. Instagram), where the disclosure can be made via Hashtags, e.g. #sponsored. Your statements should always reflect your honest and truthful opinions and actual experiences. You should only make factual statements about Postgame and/or the Brand and it’s products or services which you know for certain are true and can be verified.

POSTGAME WHITE
Postgame™ manages the largest sports marketing and influencer campaigns in college sports.  Our full service sports marketing agency delivers the largest scale NIL Campaigns consisting of elevated content, UGC and more - with the biggest named athletes in the game.
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© 2024 by Postgame, LLC.  ALL RIGHTS RESERVED

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