top of page
cava.jpg

adidas

Campaign Instructions

Congratulations on being selected for this adidas volleyball X Dicks Sporting Goods NIL opportunity! If you have any questions about this campaign, email your Postgame campaign manager dez@pstgm.com.

***IMPORTANT***
Before proceeding to the campaign instructions below - YOU MUST first sign the Athlete Agreement / Contract. This contract outlines the agreement between you and Postgame - specific to this campaign - including deliverables, timelines and more. Click the button below to provide us with a digital signature.

Posting Requirements:

  • One (1) Instagram feed post as a partnership with adidas and DSG

  • Two (2) Instagram story posts (adidas will provide all content for posts)

Tagging Guidlines:

  • IG: @adidas, @dickssportinggoods, @postgame.official

  • TikTok: @adidas, @pstgame_nil

  • Hashtag: TBD

** IMPORTANT **
Use of Music: For this campaign, if you wish to add music to your Reel you must use Copyright-Free music. Copyright-Free music can be found as an option within Instagram and TikTok. Additionally, Copyright-Free music can be downloaded from various websites. Type 'Copyright-Free' into Google for additional options.

Caption copy must be reviewed by adidas team prior to posting

  • No additional brand tags or hashtags to be included

Style Guidelines: 

  • adidas branding and logos should always be visible

  • Outfit must feature full adidas outfitting (adidas to provide clothing and footwear)

  • Outfit should be seasonally appropriate

  • No competing products or brands should appear within your content

  • Only the athlete shall be featured in the content

Brand Do's and Don'ts:

  • Do not shoot content with any identifiable school marks, logos or mascots - unless approved by your school.

  • Lighting should be bright, even, and inviting. Avoid harsh shadows and confusing backgrounds.

  • The product you are promoting should be visible. Do not crop/cut off footwear or apparel in photos

*** FTC Guidelines ***

MATERIAL DISCLOSURES AND COMPLIANCE WITH FTC GUIDELINES. When publishing posts/statuses about Postgame products or services and the Brand’s products or services, you must clearly disclose your “material connection” with Postgame and the Brand, including the fact that you are being provided with certain experiences and/or being paid. The above disclosure should be clear and prominent and made in close proximity to any statements that you make about Postgame and/or the Brand and it's products or services. This disclosure is required regardless of any space limitations of the medium (e.g. Instagram), where the disclosure can be made via Hashtags, e.g. #sponsored. Your statements should always reflect your honest and truthful opinions and actual experiences. You should only make factual statements about Postgame and/or the Brand and it’s products or services which you know for certain are true and can be verified.

bottom of page