Since you will not be sending content in for approval, please make sure to follow these important requirements below before you post:

Video talking points (If you choose to post a video): Please include at least (2) of these talking points below about iHerb in your video. Goal is to increase brand awareness to IG followers that don’t know who iHerb is. 

- Unbeatable Selection

- Tens of thousands of products that meet your health & wellness needs

- iHerb carries products from global and domestic brands from all different categories like beauty, sports, supplements, bath, grocery, pets, etc. 

- iHerb sources directly from brands .. No fakes. No dupes. No third-party resellers, unlike other mainstream e-commerce retailers. 

VIDEO REQUIREMENTS: DO'S and DONT'S
 

- DO: Pronounce iHerb like "EYE HERB" not "I ERB" ** important**

- DO: spell it like "iHerb" instead of "iherb or IHERB"

- DO: Try to start the video with the iHerb box for immediate branding

- DO: Put #ad on video in overlay text (if you're doing a video)
- DO: Mention iHerb in the first 10 seconds of your video
- DO: show the featured product in the first 3 seconds
- DO: say the product(s) full name somewhere in the video (vocally or text overlay)

- DO: make sure the label is not backwards and properly reads from left to right

- DO: Use only copyright free music
- DO: Only include your product in the content from the featured brands that were listed in the ordering instructions. Please do not show any other product(s) in the content that are not a part of those brands. 

- DON’T: Shoot in a dimly/poorly lit setting - make sure lighting is consistent
- DON'T: Include any watermarks/editing tools of any kind on the video 

- DON'T: Wear any school logos on clothing

- DON'T: Wear any Postgame gear

- DON'T: Say a product fixes, cures, heals, or solves any specific health need/issue

Feed post caption requirements: Please include at least (2) of these talking points above to include in your caption.

Caption must haves (for video and feed): Talk about your product. What you like about the product, how it helps you as an athlete, etc. Please include promo code on caption ONLY, not in the video or story if you post those. Mention to click your affiliate link!

Say something like .. "Click my link and use the promo code 22WELLNESS22 to get 22% off $60+ off selected brands, or BOGO 50% sunscreens!"

Tagging: @postgame.official @iherb *please tag the actual content and in the caption*

Hashtags: Please include #iHerb #iHerbathlete in caption

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