
Amazon Music
Amazon Music Live + Jelly Roll Campaign Instructions
IMPORTANT:
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Use only Copyright-Free Music (e.g. No Drake, Taylor Swift, etc).
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No School Logos (Unless promoting an officially licensed brand product)
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Do Not Film on Campus or include any identifiable school landmarks (e.g. buildings, stadiums, arenas, etc). If you have questions, Check with your compliance team.
Amazon Music Live kicks off after Thursday Night Football on 10/17, featuring a real-time performance from platinum artist, Jelly Roll. Join Postgame to spread the word about Amazon Music Live’s third season and promote exclusive Jelly Roll content available only on
Amazon Music.
*IMPORTANT*
Before proceeding to the campaign instructions below - YOU MUST first sign the Athlete Agreement / Contract. This contract outlines the agreement between you and Postgame - specific to this campaign - including deliverables, timelines and more. Click the button below to provide us with a digital signature.
Posting Requirements:
One (1) Instagram Reel :30 - :45 and One (1) TikTok Video (if applicable)
Three (3) Instagram Stories
Tag #AmazonMusicPartner
Important:
You are only required to create one (1) Video
Content must be uploaded for approval by Oct. 13th.
Content Must Be Approved by Postgame before posting. Upload your content using the Upload Button at the bottom of this page.
Use Your Affiliate Link on Story Posts
Place Your Affiliate Link in your Bio
Use Copyright-Free Music, No School Logos, No filming on campus.
Talking Points:
The third season of Amazon Music Live kicks off after Thursday Night Football on 10/17, featuring a real-time performance from platinum artist, Jelly Roll.
Amazon Music Live is a concert series featuring live, real-time performances from some of today’s hottest artists, airing each week after Thursday Night Football at 9pm Pacific (12am Eastern).
Grammy-nominated country superstar Jelly Roll jumpstarts Amazon Music Live season 3 on 10/17, performing tracks off of his highly anticipated upcoming album, Beautifully Broken (out October 11) and more chart-topping hits.
The performances are livestreamed on Prime Video and the Amazon Music channel on Twitch. Prime Members can also countdown to the concert with Amazon Music: listen to exclusive Jelly Roll content now and browse artist merch.
Script Example (Use your own voice!):
Did you know Amazon Music has a concert series featuring live real-time performances from some of today’s hottest artists right on Prime Video. Jelly Roll kicks off Amazon Music Live season 3 on October 17th at 9pm Pacific (12am Eastern)! Use my link to add it to your calendar so you don’t forget and check out exclusive content and Jelly Roll merch while you’re there!
Content Examples:
https://www.tiktok.com/@dealcheats/video/7307018147775794474?lang=en
https://www.instagram.com/stories/highlights/18031057207767837/
DO's and DON'TS:
DO mention Amazon Music within first 5 seconds
DO show visuals of the Amazon Music app
DO mention your link, tell people to use your link
DON'T say "stream now" - SAY "Listen Now!"
DON'T say "listen to Amazon Music" - SAY "Listen ON Amazon Music" or "Listen WITH Amazon Music"
DON'T do “get ready with me” or vlog-type videos
*** FTC Guidelines ***
MATERIAL DISCLOSURES AND COMPLIANCE WITH FTC GUIDELINES. When publishing posts/statuses about Postgame products or services and the Brand’s products or services, you must clearly disclose your “material connection” with Postgame and the Brand, including the fact that you are being provided with certain experiences and/or being paid. The above disclosure should be clear and prominent and made in close proximity to any statements that you make about Postgame and/or the Brand and it's products or services. This disclosure is required regardless of any space limitations of the medium (e.g. Instagram), where the disclosure can be made via Hashtags, e.g. #sponsored. Your statements should always reflect your honest and truthful opinions and actual experiences. You should only make factual statements about Postgame and/or the Brand and it’s products or services which you know for certain are true and can be verified.

