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YESLY Campaign Instructions


Congratulations on being selected for the YESLY NIL Campaign with Postgame! Please sign your athlete contract here:



Required # of Posts: 3

  • 1 Instagram or TikTok Reel Video (w/ cover photo) (:30 - :45 Video REQUIRED)

  • 1 Instagram Feed Photo Carousel (3-5 Photos REQUIRED)

  • 1-2 Story Posts (this can be clips from your Reel/TikTok)​​

Content Deadline: March 5th

Payment:  You will receive payment at least 2 weeks AFTER the campaign ends. Estimated payment date is March 14th.  Your content must remain active for a total of at least 90 days.  

Hashtags:  #yeslywater #yeslypartner #PostgameYESLY #ad

IG Tags: @yeslywater @postgame.official

REMINDER: Do not use any school logos in your content.

Content Requirements

  1. 3-5 High Quality Photos 

  2. 1 High Quality Video


Key phrases and talking points to communicate in both your video and caption(s):

  • Functional water

  • Better Hydration

  • Vitamins C, B6, & B12

  • Electrolytes

  • Zero Calories


  • YESLY water product should always be the focal point of content.

  • Lighting should be bright and natural.

  • Remove cans from the packaging and discard plastic, box. 


  • Show product that is damaged

  • Avoid logos

  • Avoid copyright names/phrases

  • Avoid suggestive positioning, nudity and inappropriate language or actions.

  • Avoid profanity or negative commentary.

  • Avoid using other competing brands in the content.

Video Theme

  • Feel free to develop creative themes aligned with the campaign objectives. Here are a few examples:

    • "My Go-To Water for better hydration"

    • "YESLY Water Training Experience"

    • "Day in the Life

    • 3 Reasons to Buy


Use of Music: 
For this campaign, if you wish to add music to your Reel you must use Copyright-Free music.  Copyright-Free music can be found as an option within Instagram and TikTok.  Additionally, Copyright-Free music can be downloaded from various websites.  Type 'Copyright-Free' into Google for additional options.

Read More about Copyright-Free Music Here >> 

Camera Orientation:

All photos and videos must be shot vertically. 

*** FTC Guidelines ***

MATERIAL DISCLOSURES AND COMPLIANCE WITH FTC GUIDELINES. When publishing posts/statuses about Postgame products or services and the Brand’s products or services, you must clearly disclose your “material connection” with Postgame and the Brand, including the fact that you are being provided with certain experiences and/or being paid. The above disclosure should be clear and prominent and made in close proximity to any statements that you make about Postgame and/or the Brand and it's products or services. This disclosure is required regardless of any space limitations of the medium (e.g. Instagram), where the disclosure can be made via Hashtags, e.g. #sponsored. Your statements should always reflect your honest and truthful opinions and actual experiences. You should only make factual statements about Postgame and/or the Brand and it’s products or services which you know for certain are true and can be verified.

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