PHASE 1: RECRUITMENT
After discussing your campaign goals (including segmentation of athletes by sport, gender, location, follower size, etc...), we spend up to 3 days recruiting athletes to be considered for your campaign. We reach out directly to our 5,000+ members as well as a greater audience of 70,000 additional D1 collegiate athletes. We recruit through a combination of SMS, Email and Postgame App notifications.


PHASE 2: SELECTION
After recruitment has completed, we provide the brand with an extensive list of the athletes who have opted-in for consideration. The list is sorted by athlete value - determined in part by our own calculations and past history of having worked with the athlete(s).
During this phase we offer suggestions in order to help maximize the brands' budget.
PHASE 3: NEGOTIATION
After selections have been made, Postgame begins negotiating with each athlete and/or their agent. Our experience of working with thousands of college athletes gives us a strong sense of their worth - allowing us to expedite the process with a fair offer - and one that makes the best use of the brands budget.


PHASE 4: CONTRACT
After the offer has been accepted by the athlete, we generate a custom contract between us and the athlete that includes campaign expectations, payment, content rights, and more.
Each college expects the athlete to submit a contract to their respective compliance office prior to participating in a campaign and receiving payment.
View the
latest Postgame
NIL content!
UCF | TACO BELL
AWARD CEREMONY
& FREE BREAKFAST

Taco Bell is awarding all UCF students with a free burrito breakfast on Saturday, December 10th for winning the Live Mas Student Section of the Week!
UCF athletes who attend will also be given a $25 bonus from Postgame just for for attending AND posting photos or videos of the event to their Instagram Story. Limited to the first 50 UCF athletes to attend.
Note: to receive the bonus you must post something per NIL rules and regulations.
Event Details:
-
When: Saturday, December 10th
-
Time: 9:00 AM EST - 10:30 AM EST (includes free breakfast AND trophy ceremony). Arrive anytime - although we would prefer athletes be there between 10:00 AM - 10:30 AM.
-
Location: 12101 University Blvd. Suite 201, Orlando, FL 32817
-----------------------
Attendance & Posting Requirements:
-
Arrive: No later than 10:00 AM
-
Attire: DO NOT wear any UCF branded gear
-
Post to Instagram Story: Anytime during or shortly after the event (see tagging requirements below).
-
Receive your bonus from Postgame via Venmo, CashApp, Zelle or PayPal as early as next week!
-----------------------
Tagging Requirements:
-
Instagram Mention: @tacobell @postgame.official
-
Instagram Hashtag: #TacoBellPartner #LiveMasStudent
-
TikTok Mention: @tacobell @postgame_nil
-
TikTok Hashtag: #TacoBellPartner #LiveMasStudent