QUIZLET
CAMPAIGN
INSTRUCTIONS
POSTS #2 & #3

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Follow the directions (and suggestions) below for your next two Quizlet posts.  Each video should be :15 - :60 in length. All content (photos, videos) require approval before you post - including your caption.  Upload Your Post 2 & 3 content using the button below:

Basic Requirements:
 

Post #2
Theme: Quizlet + Mental Health
Content Due:  April 25th
Posting Timeline:  Only Post Between May 1st - May 20th
Type: Instagram Reel or TikTok (:15 - :60)

Use Hashtag:  #MentalRecess

Overview: Share how you balance taking care of your mental health + school + sports. Content/photos/videos don't necessarily have to highlight Quizlet, but be more personal and storytelling. Share your honesty around mental health, studying and sports. A few prompts below:
 

  • How do you manage stress and mental health during finals?

  • How do you take a mental break?

A couple of ways to write your caption include:
 

  • Quizlet has asked me to share how I take a mental recess and here's what I do...

  • Quizlet challenged me to talk about mental health and I want to share...

  • It's mental health awareness month so I wanted to talk to you all about it...
     

Post #3:
Theme: Graduation / Finals
Content Due:  April 25th
Posting Timeline:  BEFORE May 20th

Type: Instagram Story (video and/or photos)

Overview: Share a reflection on the last year / 4 years of college (if graduating) or the past year. Create a short Instagram (or TikTok) Video using Quizlet in the library, studying for finals, etc. A few prompts below:

 

  • Trending TikToks about studying / stress

  • How you feel before/after studying with Quizlet

  • Offer Study tips

  • Graduation, cap/gown photos (optional)

  • How did Quizlet help you get there (if this feels natural/right to you).

We suggest creating all of your content at once.  Upload your content for approval using the upload button provided above. 

Additional Guidelines:

​Messaging Guidelines:

  • Instagram Caption Tags: @quizlet @postgame.official

  • TikTok Caption Tags: @quizlet @postgame_nil

Collaboration (New!):

Click 'Tag People >> Invite Collaborator.  Once Quizlet accepts your invitation to collaborate, your post will appear on the Quizlet Instagram Feed with nearly 40,000 Followers!

Tracking Link:

In a separate message, we will provide you with a custom shopping link to be used within all of your posts. This will allow Quizlet to track any referrals coming from your posts. 

For IG Story/Reels posts - add the link sticker directly to your post.
For IG Feed, Add the URL to your bio and refer to it in your caption. 


Style Guidelines

  • DO share personal touches on how you’ve used Quizlet and how Quizlet has helped you

  • DO make sure Quizlet is visible.  Note: Focus on the study set / study mode on your laptop or tablet.  DO NOT show the blue screenshot or quizlet logo on your laptop or tablet.  Only show the blue Q screenshot from the mobile app.

  • DO have fun and get creative  

  • DON’T reference cheating, finding answers or alluding to the prior

  • DON'T show the Quizlet logo page or Icon when featuring Quizlet on your laptop or tablet.  We want to see you and the actual study set/mode on your laptop or tablet. 


Technical Guidelines

  • Shoot in natural lighting and/or outdoors with clean/neutral background

  • Shoot video(s) in vertical format.

  • Do not shoot content with any identifiable school marks, logos or mascots.

  • Lighting should be bright, even, + inviting - avoid harsh shadows.

  • Please deliver unfiltered, hi-resolution JPG images and a video file format​.

*** FTC Guidelines ***

MATERIAL DISCLOSURES AND COMPLIANCE WITH FTC GUIDELINES. When publishing posts/statuses about Postgame products or services and the Brand’s products or services, you must clearly disclose your “material connection” with Postgame and the Brand, including the fact that you are being provided with certain experiences and/or being paid. The above disclosure should be clear and prominent and made in close proximity to any statements that you make about Postgame and/or the Brand and it's products or services. This disclosure is required regardless of any space limitations of the medium (e.g. Instagram), where the disclosure can be made via Hashtags, e.g. #sponsored. Your statements should always reflect your honest and truthful opinions and actual experiences. You should only make factual statements about Postgame and/or the Brand and it’s products or services which you know for certain are true and can be verified.