PHASE 1: RECRUITMENT
After discussing your campaign goals (including segmentation of athletes by sport, gender, location, follower size, etc...), we spend up to 3 days recruiting athletes to be considered for your campaign. We reach out directly to our 5,000+ members as well as a greater audience of 70,000 additional D1 collegiate athletes. We recruit through a combination of SMS, Email and Postgame App notifications.
PHASE 2: SELECTION
After recruitment has completed, we provide the brand with an extensive list of the athletes who have opted-in for consideration. The list is sorted by athlete value - determined in part by our own calculations and past history of having worked with the athlete(s).
During this phase we offer suggestions in order to help maximize the brands' budget.
PHASE 3: NEGOTIATION
After selections have been made, Postgame begins negotiating with each athlete and/or their agent. Our experience of working with thousands of college athletes gives us a strong sense of their worth - allowing us to expedite the process with a fair offer - and one that makes the best use of the brands budget.
PHASE 4: CONTRACT
After the offer has been accepted by the athlete, we generate a custom contract between us and the athlete that includes campaign expectations, payment, content rights, and more.
Each college expects the athlete to submit a contract to their respective compliance office prior to participating in a campaign and receiving payment.
Check out our real-time
NIL feed of content on Instagram!
NIL
OPPORTUNITY!
Note: If you already participated in a Postgame | HEYDUDE campaign, do not opt-in to this campaign. We are looking for new athletes. Don't worry - there will be more opportunities in the future! :)
Company: HEYDUDE (Patriotic Campaign)
Company Info: https://www.heydude.com/
Industry: Footwear
School Locations: Coastal Preferred
Gender: Male & Female
Type: TikTok + IG Feed + IG Reels
Payout: Cash + Free Apparel + Bonus $$ Opportunities
Opt-In Deadline: May 16th, 2023
Campaign Start Date: May 17th, 2023
Campaign Requirements: 2-3 Social Media posts
*Cash Reward dependent upon your determined NIL Value.
Bonus available for reliability and exceptional content.
This campaign includes free shoes AND apparel!
Campaign Details:
This campaign is a quick turnaround and it will require you to make 2 Instagram posts (Feed and Reel) before May 30th.
HEYDUDE is looking to work with college athletes to help increase awareness of the HEYDUDE brand and product through social media content that drives culture and creatively educates people about the brand.
For this NIL campaign, Postgame is looking for creativity - and will bonus you handsomely for coming up with unique and innovative content - promoting both their Wendy/Wally shoes as well as clothing.
If you would like to be considered for this campaign, opt-in using the form provided by entering your Instagram handle.
============================
===
Note: If you are approved for this campaign you will receive an email/text with INSTRUCTIONS on how/what to post. Do not post until you (and your content) have been approved.
In the meantime, add your preferred payment method to your account in the Postgame App (e.g. CashApp, Venmo, Zelle, PayPal, etc.). If you do not add this information, you will not get paid.