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Gametime Campaign
Instructions

Gametime_logo.jpg

***IMPORTANT***

Before proceeding to the campaign instructions below - YOU MUST first sign the Athlete Agreement / Contract.  This contract outlines the agreement between you and Postgame - specific to this campaign - including deliverables, timelines and more.  Click the button below to provide us with a digital signature.

Congratulations on being selected for the latest Postgame Influencer Campaign with Gametime! Please read the campaign requirements AND make sure you understand the talking points and the Do's and Don'ts listed below. This will provide you with a clear understanding of what type of content Gametime is expecting.

Requirements:

  • 1 IG Story post 
     

  • 1 Instagram Feed Post (3-5 Photo Carousel).

    Use proper mention tags (below)
    Use talking points suggestion(s) (below)

     

  • 1 TikTok Video Post 
    Use proper mention tags (below)
    Use talking points suggestion(s) (below)

Before posting, Upload your content using the upload button below (or email to shelby@pstgm.com). Your content must be approved FIRST. (Uploading all content at one time is strongly suggested).

Your content is due for approval by March 18th!

Additional Guidelines:

  • Instagram Mention Tags: @gametimeapp + @postgame.official

  • TikTok Mention Tags: @gametime and @postgame.official

  • Hashtags: #ad or #sponsored #gametimeapp

 

Video #1 Concept Example / Talking Points:

Gametime is the go-to place for last minute tickets to NCAA Tournament games and the place for everyone to get in on the March Madness action. 

  • Introduce yourself with name, sport, and school.  

  • (Download the Gametime App) scrolling through the app, showing how easy it is to browse and purchase tickets. 

  • Basketball tournament play is here! If you need last minute tickets, Gametime is your go-to app for them.  Score tickets to the games at a huge discount, sometimes more than half off.

 

Key Messages: 

  • Gametime has great last minute deals on tickets to end of season basketball tournament games 

  • Prices drop as you get closer to the day of the event/game. 

  • You can get tickets for “1/2 off”, or sometimes more. 

  • You can see the view from your seat in the app. 

  • Gametime is super easy to use.

  • Invite your followers to download the Gametime app

 

 

Other Guidelines (Do's & Don'ts):

DO'S:

  • Mention Gametime in the first 10 seconds of the video

  • Show the seat view from the app.

  • Product should always be the focal point of content.

  • Lighting should be bright and natural.

  • Show the user/app screens in the video 

  • Use Royalty Free music only.

 

DO NOT'S:

  • DON'T: have any school logos in any of your content. 

  • DON’T: show mirror-image (reversed image) of product (you need to see label correctly, not backwards)

  • DON’T: wear clothing with competitor logos or have competitor logos in the background

  • DON’T: make product claims outside of the approved messages and what is shared in the brief

  • DON’T: use profanities, crude language, or promote drug and alcohol use

  • DON’T: shoot poses that are silly or contrived videos

  • DON’T: use any transformational filters on videos

Past Influencer Examples:

Example 1

Example 2

*** FTC Guidelines ***

MATERIAL DISCLOSURES AND COMPLIANCE WITH FTC GUIDELINES. When publishing posts/statuses about Postgame products or services and the Brand’s products or services, you must clearly disclose your “material connection” with Postgame and the Brand, including the fact that you are being provided with certain experiences and/or being paid. The above disclosure should be clear and prominent and made in close proximity to any statements that you make about Postgame and/or the Brand and it's products or services. This disclosure is required regardless of any space limitations of the medium (e.g. Instagram), where the disclosure can be made via Hashtags, e.g. #sponsored. Your statements should always reflect your honest and truthful opinions and actual experiences. You should only make factual statements about Postgame and/or the Brand and it’s products or services which you know for certain are true and can be verified.

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