Flip
NIL Campaign Timeline

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Below is our recommended timeline for you to post your 3+ topics on Flip. As you engage your community on Flip, you may decide to create topics more often (more than once per week), maintain ongoing engagement with a single topic (e.g. a Q & A topic”), and even create additional groups. Microsoft is most interested is learning what you find most valuable for you and your community.

Task #1:
Download / Create Group

Due Date: Tuesday, August 9th

Download the Flip App (iOS or Android) or navigate to Flip.com on your computer.
 

  • Create Your Group

  • Share the Flip Invite Link with Postgame (Email it to jake@pstgm.com)

  • Create your first topic, explore the Flip camera, and post your first video on Flip.

Task #2
Create Your Flip Topic #1 (Create Videos / Promote on Social Media)

Due Date: Monday, August 15th (or sooner)

 

  • Create 3-5 Flip videos about your topic THEN,

  • Share your Flip Group page with friends using your Share / Invite Link (send using IG DM, Email, SMS, etc.).

  • Announce / Promote your Flip experience on social media (Instagram or TikTok).

  • Use your Flip Tracking Link on the social media post and tag @microsoftflip and @postgame.official

  • Share a screenshot of your social media post and analytics with Postgame (email the screenshot to jake@pstgm.com)

  • Engage with individuals as they engage around your Flip topic – comment and reply to their videos.

Task #3
Create Your Flip Topic #2 (Create Videos / Promote on Social Media)

Due Date: Monday, August 22nd (or sooner)

 

  • Create your 2nd topic THEN,

  • Record your video on the topic.

  • Announce / Promote your new topic on social media (Instagram or TikTok).

  • Use your Flip Tracking Link on the social media post and tag @microsoftflip and @postgame.official

  • Share a screenshot of your social media post and analytics with Postgame (email the screenshot to jake@pstgm.com)

  • Engage with individuals as they engage around your Flip topic – comment and reply to their videos.

Task #4
Create Your Flip Topic #3 (Create Videos / Promote on Social Media)

Due Date: Monday, August 29th (or sooner)

 

  • Create your 3rd topic THEN,

  • Record your video on the topic.

  • Announce / Promote your new topic on social media (Instagram or TikTok).

  • Use your Flip Tracking Link on the social media post and tag @microsoftflip and @postgame.official

  • Share a screenshot of your social media post and analytics with Postgame (email the screenshot to jake@pstgm.com)

  • Engage with individuals as they engage around your Flip topic – comment and reply to their videos.

Task #5

Continue engaging with your community on Flip!

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About The Campaign:
 

Overview
Flip is an inclusive way to engage with your exclusive community. Rather than talking at your following, Flip fosters a personal means of connecting. With ideas organized by prompts and sharing fueled by video, Flip is social media with meaning.


Opportunity
The Flip team at Microsoft is eager to experiment with and learn from celebrated athletes like yourself. Your excellence on and beyond your game inspires fans. Our goal is to channel the camaraderie in a mutually fulfilling realm.

Suggestions for promoting your Flip Channel

"Welcome to my (insert topic) Flip community! I would love to get to know you.  Ask me anything about (insert topic)”. 

 

"You all know me as a (insert sport). You might be surprised to learn I also am a great (insert skill/topic)!  I'm excited to announce I have partnered with Microsoft to
explore their new Flip platform to share more about my (insert skill/topic).  
Send me a DM for the invite!"

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