PHASE 1: RECRUITMENT
After discussing your campaign goals (including segmentation of athletes by sport, gender, location, follower size, etc...), we spend up to 3 days recruiting athletes to be considered for your campaign. We reach out directly to our 5,000+ members as well as a greater audience of 70,000 additional D1 collegiate athletes. We recruit through a combination of SMS, Email and Postgame App notifications.
PHASE 2: SELECTION
After recruitment has completed, we provide the brand with an extensive list of the athletes who have opted-in for consideration. The list is sorted by athlete value - determined in part by our own calculations and past history of having worked with the athlete(s).
During this phase we offer suggestions in order to help maximize the brands' budget.
PHASE 3: NEGOTIATION
After selections have been made, Postgame begins negotiating with each athlete and/or their agent. Our experience of working with thousands of college athletes gives us a strong sense of their worth - allowing us to expedite the process with a fair offer - and one that makes the best use of the brands budget.
PHASE 4: CONTRACT
After the offer has been accepted by the athlete, we generate a custom contract between us and the athlete that includes campaign expectations, payment, content rights, and more.
Each college expects the athlete to submit a contract to their respective compliance office prior to participating in a campaign and receiving payment.
POSTGAME APP
The Postgame App notifies you of influencer opportunities with our brand partners (e.g. DoorDash, Urban Outfitters, Sports Illustrated, Free People Movement as well as the world's leading shoe brands).
Join 5,000+ college athletes already using the Postgame App to earn $$$ from their Name, Image & Likeness!
Calleigha Callahan
Grambling State University
Postgame Member
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Get notified of new NIL opportunities
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Opt-In to campaigns within seconds
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Manage payment to your Zelle, CashApp, Venmo, PayPal, ETH or NIL Coin!
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Get paid in NIL Coin (optional) - participate in the crypto economy!
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Apply, Create and Mint your own NFT on NFT Locker
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Compare your social influence among 70,000 college athletes
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Submit your NIL contracts directly to your compliance dept.
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And more...